iSQUARE Tsim Sha Tsui is celebrating Lunar New Year 2025 (Year of the Snake) with “Fortune-Full Fun Fat Year,” a cheerful collab with three beloved Hong Kong illustrators: Yuen DUM DUR, Hello Wong, and Tuntun. From Jan 10 to Feb 23, enjoy playful photo spots like a 6m-tall smiling orange, lion dance displays, lucky draws, retro restaurant scenes, and family-friendly installations filled with classic Hong Kong vibes. Highlights include an instant-win scratch promo with a grand gold-bar draw, weekend New Year markets, a lion dance on Feb 3, and Valentine’s activities (love messages on the big screen Feb 14 and live love-song dedications). Don’t miss the free WhatsApp stickers by the three artists to share festive blessings.